Marketing Essentials for Small Businesses
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​Driving Sales 

Planning. Execution. Analysis. Results. 

What is your Sales Plan?

Now that you have identified your brand and have your message distributed into the world of prospective customers, what next? Do you have a plan for converting your leads into sales? We know that many entrepreneurs are good at what they do - so good they decided to open their own business doing it. And in some cases, what you did before opening your own business was sales. But in many cases, it wasn't. Now that you are responsible for closing business, increasing revenue and managing the P&L for your company, having a plan and process has never been more important. 
Many think that getting leads is the most important thing. Having a lead gen or inbound marketing plan is the holy grail, right? Could be, but many companies have failed with a full pipeline of potential customers because they either didn't have a path for converting the lead to a closed sale or sometimes because they didn't have a plan to adequately service the leads when they came in. Response time is key, knowing what to say when you respond is critical.

Sales Up Solutions includes sales management as part our service. We know that it takes more than leads to build your revenue and meet your goals. And we also know that your stretched budget makes it hard to hire a competent manager to help. So whether you need help with closing techniques or you need an Outsourced Sales Manager to help you manage your business, or anything in between, Sales Up is your solution! We will give you the right plan for you business and your budget and we will hold ourselves accountable for making the plan work! 

Conversion Marketing 

You have invested time and money in getting your website up and running. You have managed to get yourself on page one in a search of your keywords. The phones are ringing. Now what? 
In order to make sure you have the best shot at closing the new leads that are coming in, you need to be ready. Depending on the type of lead generating campaign you are using - website driven, content marketing, single page campaign, direct mail - you will need design a process that leads to a conversion. This plan can include:
  • Identify and train staff to take calls and emails
  • Call Scripts for possible scenarios
  • Create an automated response mechanism
  • Develop custom pricing 
  • Track calls and measure success​
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Depending on the type of lead generating campaign you are using, you will need design a process that leads to a conversion. 
Sales Up can help you with a Conversion Marketing Plan which will take your new business development efforts to a new level. After all this effort, don't leave the sale to chance - we won't!
 

Outsourced Sales Manager

Whether you became an entrepreneur because you are a skilled technician in your market or because you have the gift of being able to sell, you are now running a business. You have to juggle your time between sales, operations, finance, human resources, benefits and your customers. That is not an easy task for anyone but in a small business it is nearly impossible to fill all the shoes you need to fill to properly grow your business. You know you need help with sales and marketing but need an affordable solution. 
We offer outsourced sales management services for small to medium sized businesses. Whether you are struggling to find enough business or are ready to grow beyond your current staffing levels, we can help. With over 50 years of combined experience we can develop a "part-time" plan that allows you to get high level help within your budget. We cover things like
  • Sales & marketing strategy 
  • Sales training & coaching
  • Skills assessments/ team building
  • Business analysis
  • Talent search and hiring
  • One on one executive coaching
Everyone needs someone in their corner. We can help you improve your business results without busting your budget. 
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Everyone needs someone in their corner. We can help you improve your business results without busting your budget. 

Sales Assessment and Staffing

It has been said that we are only as strong as our weakest link, but if we don't examine the chain from time to time, how can we know how to build your team? 
If you are getting ready to hire a new employee, sales or other, you need to know their skills and personality. Studies show that 80% of employee turnover is due to bad hiring decisions. The cost of finding a replacement is high - replacing a $10 per hour employee is over $3300!

And what about the team you already have? Are you sure they are in the right role? Do they have the right skills? Being able to help them grow in their job and improve their skills can be the key to employee retention. And when the employee is responsible for your sales and customer service, it can be very difficult to manage a change in staff.

Whether you are adding employees or developing the ones you've already hired, Sales Up Solutions can set up an easy, online solution for skills and personality assessments. The program is simple to administer online or offline and is inexpensive to implement. Developing the right team is critical to your company's future success. 
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It has been said that we are only as strong as our weakest link, but if you don't examine the chain from time to time, how are you to know where you need to build up your team? 

Sales Training & Coaching

Your sales are the most important thing to the success of your business. If you are doing the job yourself, you know it can be stressful first-hand. If you have a sales rep or a team, they are feeling the challenges of the market and the stress of the job on a daily basis. Today's market is tough. Customers have more access to information including your competitors, their products and their pricing. Differentiation is harder than ever. In fact, just getting an opportunity to present your value proposition in today's market is a challenge! 
The best selling organizations in the world today have very structured sales processes that include 
  • Call scripts
  • Standardized practices
  • Implementation of a CRM program
  • Regular one on one sales reviews and coaching
  • Consistent training and development.
The best Sales Reps in the world today are those that are working very closely with their executive and sales management team. They need support, motivation, a sounding board and fast response when they can't handle things alone. Sales Up can help you develop a sales process for winning. We offer your sales team the one on one attention they need to be successful whether you have one rep or a team or even if you are the only sales rep you have! 

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The best Sales Reps in the world today work very closely with their executive and sales management team. They need support, motivation, a sounding board and fast response when they can't handle things alone.

Case Study

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Training the best for success....
Over the course of ten years at a Midwest manufacturer, we had hired several seasoned reps who had proven to be disappointing. So we decided to “grow” our own reps rather than hire someone else’s problem. We put together a comprehensive recruiting, assessment and training program and recruited our first home grown sales reps. The program was a great success. We hired many other college grads over the next few years and while a couple of them moved from sales to customer service, most of them became successful sales reps are still selling today. Their contribution to top line sales during a 5 year period was well over $20MM! 
Email us for more about hiring and training sales talent!
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​​Sales Up Solutions, LLC
204 37th Ave N, Suite 214
St Petersburg,FL 33704

727.755.3614
​info@salesupsolutions.com

Sales Up Solutions, LLC is a woman-owned business.
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  • Home
  • About Us
    • Essential Marketing
    • Our Services
    • Contact Us
  • Your Brand
  • Your Sales Plan
  • Building Your Business
  • Interesting Stuff